Ogilvy Public Relations
TMP Worldwide Advertising
Value-added expertise and innovation unmatched in our industry, and a client list that speaks for itself.
Shugoll Research is proud to serve some of the world's leading organizations with marketing and opinion research. We consider our client list to be a testament to the superior work we deliver, and the vast experience we've gathered across a variety of industries.
“With a new president and a renewed emphasis on marketing and reputation-building, we recognized a need for solid data on the perceptions and communications preferences of our various audiences: prospective students, alumni, parents, guidance counselors, potential employers and peer institutions. We needed a firm that could work with us as a strategic partner to shape and conduct a number of research projects in a tight timeframe, then help us apply the results to defining our brand. With Shugoll Research, we were able to tap into their expertise in both quantitative and qualitative methods and develop a whole new fact base—the most extensive our institution has ever had. The research continues to inform many of our targeted communications and marketing efforts, from Admissions viewbooks to alumni fundraising campaigns.”
- Jill H., Senior Director of Communications and Marketing
“Over the years, Shugoll Research has proven to be an incredibly valuable partner of the National Pork Board (NPB). Together we have journeyed down a path towards a better understanding of consumer’s purchasing decisions for fresh meat. Shugoll Research has been instrumental in assisting the NPB in development of countless strategies, none more important than our current brand position: Pork. Be Inspired.® The team at Shugoll Research played a key role in assessing consumer attitudes towards pork products.”
- Jarrod S., Director of Retail Marketing
"We've employed Shugoll to conduct national public attitude research on a couple of occasions and found their work to be professional, accurate and timely. Their research has helped our organization and our constituents to better focus on key-results areas. We enjoyed working with them and look forward to doing so in the future."
- Dennis J., Executive Director